Traditional and Digital Marketing Services
Located in picturesque Danville, Kentucky, Bob Allen Motor Mall is recognized as one of Central Kentucky’s most successful automotive dealers. Since 1989, Bob Allen has served thousands of automotive clients and has earned the reputation of being “Danville’s Dealmaker”.
We believe there’s no better way to convey the overall buying experience than by featuring testimonials from Bob Allen customers. The testimonial campaign, which began in April 2016, has increased Nissan sales significantly and has earned Bob Allen Motor Mall the status of Kentucky’s #1 Volume Nissan Frontier Dealer for 2016.
Throughout Kentucky, college basketball reigns king! And, Kennedy’s Wildcat Den is the destination for the Big Blue Nation. Since 1950, Kentucky Wildcat fans have shopped Kennedy’s for a winning selection of official UK apparel, gifts, souvenirs, and tailgating supplies. The “Nike Madness” commercial informs listeners on current apparel items, just in time for the upcoming SEC and NCAA Basketball Tournaments.
Kennedy’s Wildcat Den also partners with Tom Leach, the voice of the Kentucky Wildcats, as the talent for all Kennedy’s Wildcat Den creative. Kennedy’s Wildcat Den and Hall Media work together to insure that all commercials sound authentic, feature current copy points, and the taglines “Go Cats, Go Kennedy’s” and “If It’s Blue, Kennedy’s Has It For You.
Comedy Off Broadway is Lexington’s exclusive home for stand up comedy.
Through the use of a customized jingle and artist audio, Comedy Off Broadway promotes weekly appearances on demographic targeted radio stations. The commercial titled “Jay Pharoah” features credits and performance audio from the Saturday Night Live cast member. The broadcast campaign resulted in sold out shows to the Friday through Sunday engagement!
Kennedy’s Wildcat Den is The Destination For The Big Blue Nation. More fans, by far, shop Kennedy’s for official University of Kentucky game day apparel, souvenirs, and tailgating supplies than any other place worldwide. Kennedy’s is a proud supporter of the Cats’ Pause Basketball Yearbook in which fans can get acquainted with the current teams, upcoming opponents, schedules, past records, championships, and much more. Outside back cover placement generates maximum exposure and increases both in store and online sales for Kennedy’s.
Together Lexington was formed in 2016 with the premise of making Lexington, Kentucky a better place to live, work, and play. Together Lexington encourages meaningful discussion and awareness among all members of the community. The Lexington Herald-Leader print pieces were designed to brand the Together Lexington project, as well as current board members. Readers responded with numerous ideas which resulted in Courageous Conversations which focus on community wide topics including race relations, gentrification, crime, drugs, affordable housing, and LGBT inclusion.